Groundbreaking Refresh! WPTEC's Brand Strategy Upgrade: Using Technology as the Pen and Precision as the Yardstick to Unveil a New Era of Weighing Traceability

一、Decoding the Brand Genes: Every Letter Embodies a Mission

二、The Design Philosophy of the New Logo: A Symphony of Tradition and Future

1. Color Strategy Upgrade

• The Green Innovation of T: Green represents health, sustainability, and low-carbon efficiency.
• The Breakthrough Hollow of C: It symbolizes innovation and breakthrough. The hollow part breaks the complete form of the traditional letter, representing the spirit of daring to innovate and break conventions, encouraging the team to continuously explore new technologies, methods, markets, and fields.

2. Deepening of Graphic Semantics

• The Scale Symbol on T: Classic elements are retained but flattened. The sharp and precise lines not only inherit the professional image of "measurement accuracy" but also conform to the modern minimalist trend.
• The Image of a Traditional Steelyard in T: The design cleverly integrates the shape of a traditional steelyard, conveying the product philosophy of "sturdiness, reliability, and durability."